This is a first version of a new presentation I’m working on to help businesses get into social media. As uses of CRM products realise the volume of business intelligence that can be gained from these technologies, the vendors will move to incorporate them into the products.
Having access to the information in community forums, blogs, Facebook, LinkedIN and Twitter is powerful both for gaining information about customers and products as well as providing information to the market, reviewing and protecting the reputation of your brand.
Please feel free to add any comments or suggestions that you would like added.
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